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dr. amy cook

Online Instructor


Dr. Amy Cook is Head of Marketing across the Global Salesforce Practice for Infosys, the 602nd largest public company in the world. In addition to her current duties as Simplus’ CMO, she leads the strategic marketing efforts across all vertical segments and geographies, with a special focus on opening new accounts while generating new opportunities among current accounts and managing the Salesforce Partner Marketing relationship. 

Amy has been working in the marketing industry for more than 25 years. At Simplus, Amy served as VP of Marketing from 2017-19 and then as Chief Marketing Officer from 2019 until the present time. She is responsible for all client- and partner-focused marketing in North America across the Salesforce ecosystem. During her tenure, Simplus acquired six companies and grew roughly 300% year over year until its acquisition in March 2020.

Prior to her work at Simplus, Amy was trained as an academic editor and marketing director. Her positions have included writer, editor, journalist, and publisher. She has served as Head of Marketing/CMO for healthcare companies such as North American Healthcare, Vivos, and PathologyWatch. Prior to her work at Simplus, Amy founded Stage Marketing and its associated book imprint, Sourced Media Books. During the past 13 years, Stage Marketing has won numerous awards and is currently known for its full-funnel digital and experiential marketing expertise in healthcare, high-tech, and real estate verticals. She has also served intermittently as adjunct faculty for the past 25 years at Brigham Young University, the University of Utah, and Arizona State University.

Amy holds a Doctorate Degree in Organizational Communication from the University of Utah. She lives in Orange County, California, with her husband, Jeff, and five children. She loves playing the violin, reading, and listening to classic rock.


Academic Interests

Favorite Quote

"The mind is everything. What you think you become."
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